Alurea & Co.

At Alurea & Co founded in 2014 in the heart of sydney, our journey started with a shared passion for fashion and timeless style. The founders, with years of experience and a love for creativity, design, and craftsmanship, turned their vision into a reality. After studying Fashion Business, they built the brand on elegance, authenticity, and attention to detail.

Over 5 years later, Alurea & Co has grown with a loyal client base and inspiring projects. Their mission remains simple: deliver high-quality pieces, and offer a personal touch that makes every customer feel valued and stylish in their own way.